Overview
Our client is a US-based SaaS company offering workflow automation and business management solutions for growing teams. While the product delivered strong value to users, the brand faced challenges competing organically against established SaaS competitors with stronger backlink profiles and higher domain authority.
To accelerate organic growth and improve keyword visibility, the company partnered with Growth Links Media to execute a scalable, white-hat link building and outreach campaign focused on authority, relevance, and long-term SEO performance.
Challenge
Before working with Growth Links Media, the client faced several SEO limitations:
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Low Domain Authority
Competitors dominated SERPs due to stronger backlink profiles built over time. -
Keyword Rankings Stagnation
Important commercial keywords were ranking on page 2–3 despite optimized content. -
Limited Referral Traffic
Organic traffic relied heavily on existing content with minimal external visibility. -
Lack of Publisher Relationships
No structured outreach system or editorial connections for link acquisition.
Our Approach
Growth Links Media deployed a structured authority link building strategy tailored to the SaaS niche.
Authority Link Building
Secured contextual backlinks from relevant SaaS, tech, and business publications using manual outreach and editorial placements.
Guest Posting & Editorial Outreach
Managed end-to-end content ideation, writing, and placement on niche-relevant websites with real traffic.
Anchor Strategy & Content Optimization
Implemented a natural anchor text distribution aligned with commercial and informational pages.
Competitor Backlink Gap Analysis
Analyzed top competitors’ backlink profiles to identify high-value acquisition opportunities.
Digital PR Mentions
Earned brand mentions in SaaS roundups, industry blogs, and comparison articles.
Results
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Improved domain authority through high-quality, relevant backlinks
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Increased visibility for mid-competition SaaS keywords
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Consistent growth in referral traffic from authoritative placements
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Stronger backlink profile aligned with Google’s white-hat guidelines
Client Feedback
“Growth Links Media became an extension of our SEO efforts. Their outreach process and quality standards helped us build authority in a competitive SaaS landscape.”
— Marketing Lead, SaaS Company (US)
Tools & Technologies Used
Ahrefs
Semrush
BuzzStream
SurferSEO
Google Search Console
Services Provided
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Authority Link Building
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Guest Posting & Outreach
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Digital PR Mentions
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Anchor Strategy & Content Optimization